(Jump Straight To Ari's TV Commercial)
Hardly a day goes by that Ari doesn’t get pitched by some baby products company to endorse their products. Gerber, Graco, Baby Bunk, Eco Baby, Kidbean…the list goes on and on. They all want a piece of Ari’s huge media reach. The problem is, Ari just can’t get his arms around the idea of promoting products he can’t personally vouch for. As he told me while burping up in his crib last night, “Do they think I was born yesterday? I’m just not willing to prostitute myself at such a young age.”
Now ever since Ari was a 7-month fetus, we’d feel occasional bouts of violent hiccups through the womb. They’re still with him, and now that he’s out of the womb, they’re so powerful his whole body convulses. When they come on, we console him with, “Oh, No! The hiccup monster is back. Who invited the hiccup monster into Ari’s house?”
We’ve tried a lot of remedies, but none seemed to work. Then Yael hit on a product called “Gripewater” by Baby Bliss. So far, it’s 5-for-5 in curing Ari’s hiccups. Well, upon discovering this, Ari said (and I quote), “Now this is a product I can responsibly endorse. I’ve conducted double-blind, placebo-controlled trials under a diverse mix of clinical conditions, and I can tell you it has the kind of efficacy and safety profile that I’ll put my name behind. Plus, it has a super-sweet licorice flavor that I really love, even if it does make Mommy’s milk taste like sour yogurt by comparison.”
Of course, the Gripewater Company was thrilled to hear the news. They immediately flew up a production crew from LA to film the spot. And here it is, Ari's First TV Commercial.
Hi Bob,
For some reason the link to the commercial isn't working. :-(
Posted by: elise | Tuesday, May 24, 2005 at 09:37 PM
Bob--I love the idea of Ari jumping into entreprenuership at such a young age. Pray tell...where did he get that? I think "Water Wings" might be a perfect entry-level endorsement. He could accompany you on your next Alaskan Swim. Lake Tustemena?
HA!
Posted by: Scott McMurren | Saturday, May 28, 2005 at 06:28 PM
It's a good name.
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